Website transformation · Newcastle

Live here. The cooker comes with a harbour counter.

Ireland's Appliance CentreConcept study23 August 2026

Before vs after

Drag the handle. Left: a labelled placeholder for the current public presence (a matched live capture was not filed). Right: the concept opening screen.

Independent concept. Created from public information to demonstrate an idea. Not commissioned or approved by the business shown.

Labelled placeholder for Ireland's Appliance Centre's current public presence (irelandsappliances.com and the public Facebook page) — not a live-site screenshot; a matched capture was not filed for the 23 August 2026 publish
Mourne Made concept opening screen for Ireland's Appliance Centre, captured from the local concept route

See it in motion

A still can't show the hero, the menus or how fast you reach the main action. These are ten-second visits to each version, captured the same way.

Before
Labelled placeholder for Ireland's Appliance Centre's current public presence — not a live-site screenshot

A matched live-site capture was not filed for this publish. The before panel is a labelled placeholder for the shop's catalogue site and Facebook presence — not a screenshot.

After

The reasoning, in order

What this concept changes.

  • The public presence today splits the story across a site, a feed, or a booker — so a cold visitor has to already know where to look.

    Change: Live here. The cooker comes with a harbour counter.

  • Elevation briefs for these first-50 grafts name what the feed already wins and what the studio must not invent.

    Change: Generated plates stay disclosed on the concept banner; live diary and booking paths hand off to the surfaces the business already runs.

  • These pages were not commissioned by the businesses shown.

    Change: Each transformation keeps the standard claim route so an owner can say whether the reading is fair.

Sources & limits

Clear about what is real.

Published 23 August 2026 as a first-50 concept graft. The before panel is a labelled placeholder because a matched live-site capture was not filed — it is not a screenshot of irelandsappliances.com and the public Facebook page.

Generated kitchen plate disclosed — not a customer's house or a photograph of 67–69 The Harbour. Do not typeset one-off charity totals as standing badges. Concept not independently Phase-Q validated.

This was not commissioned or approved by Ireland's Appliance Centre.

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